Let’s Get Down To Business: 6 Twitter Metrics You Must Measure In 2015

transform With 57% of companies spending 1.5 times more on Twitter compared to two years ago, and 15% of marketers tripling their budgets to focus on social media, you need get serious about how you’re measuring performance and return. If you’re investing time and money, you need to be measuring the returns. Push aside the fluff and roll up your sleeves, as we get into the nitty gritty of the Twitter metrics you need to be focusing on.

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GoPro’s Canine Adventures, #RealStrength Super Bowl & The 90s Facebook

alwayssunny It’s that special time of week again, where we scour social media for our favorite Tweets, posts, and videos to bring you only the best of the best. This week, we’ve got GoPro’s paw-some video showing us Walter’s World, a sneak peak into Dove’s #RealStrength Super Bowl 2015 ad, and Draco Malfoy from Harry Potter getting sorted into Gryffindor. Sit back and enjoy your weekly dose of social media news.

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6 Ways To Apply Your Twitter Data Analysis Findings

analysis You’ve got your microscope at the ready, your lab coat and protective goggles on and you’re staring into a sea of data that could help change your marketing strategies for the better. So what now? Allow us to take the guesswork out of Twitter data for you! Take your skills to the next level with our 6 pro tips for using the Twitter Analytics platform and SocialBro in harmony With some clever Twitter data analysis tips, you can

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“The Worst Piece Of Social Media Advice I’ve Ever Heard…”

worstadvice Have you ever been offered advice on your social media strategy, only to realize down the line that actually you should have sought a second opinion? We have, and so have some of our social media friends! We approached a great mix of people, working in various areas of social media and simply asked “What is the worst bit of social media advice you’ve ever heard?”.

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#80sTextMessages, @innocentdrinks #BackToWork Advice & Who Is Paul McCartney?

inocent The first week #BackToWork is over, and we’re on our way into the new year. We put together your weekly pick-me-up to ward off the impending January blues, by bringing you only the best social media moments of the past week. From 80s throwbacks, small talk guidelines, and showing you how ice cream bars are made, we’ve got everything you need to get through the next week.

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